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Sunday January 17, 2027 10:45am - 11:45am EST
Writing the book is one thing— figuring out how to actually make a living from it is another story. This session covers the financial realities of an author's career: advances and royalties, diversifying income through speaking, teaching, or other revenue streams, budgeting for the unpredictable nature of publishing income, and thinking like a small business owner instead of just a writer. Come for a practical, unglamorous, and essential session for any author.
Moderators
avatar for Markus Hoffmann

Markus Hoffmann

Regal Hoffmann & Associates LLC, Managing Director & Literary Agent
Markus Hoffmann joined Regal Literary in 2006 and was made a partner at the agency in 2014, when it became Regal Hoffmann & Associates. He studied English and Russian literature and linguistics in Munich, Moscow, and at Hertford College, Oxford, and started his career in publishing... Read More →
Speakers
avatar for Kim van Alkemade

Kim van Alkemade

UPSTATE, Author
Kim van Alkemade is a New York Times bestselling author of four novels whose work has been translated into eleven languages. She was born in New York City, spent her childhood in New Jersey, and attended college in Wisconsin, where she earned a doctorate in English from UW-Milwaukee. After a career teaching writing at Shippensbu... Read More →
avatar for Heather Roberts

Heather Roberts

1852 Literary (also 1852 Media - the marketing firm), Literary Agent (also a Marketing Professional)
Heather Roberts is a licensed attorney, literary agent, book marketer, and lifelong voracious reader who has built her career around helping authors navigate the business of publishing.

In 2016, she founded 1852 Media to provide strategic marketing and promotional support to authors at every stage of their careers. She later founded 1852 Literary to create more opportunities for writers seeking traditional publication while helping established authors expand their... Read More →
Sunday January 17, 2027 10:45am - 11:45am EST
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